Honestly, this is probably a much easier-to-stomach version of what actually happens to farming chickens. I have a cousin who works at a chicken farm. He let me check it out, and let me tell you, it was the best argument for veganism that I've ever seen. This image touches on that in a very cartoonish way that might be more palatable for people to understand just what goes into your morning eggs.
By having the egg be a soft boiled egg on a custom tray is an extra jab at the wealthy. Us poor people are out here eating cake mix and water. We're lucky if we get eggs. The wealthy are the type of people who would pay $20 for an artisanal soft boiled egg, boiled inside the chicken. Opulence knows no bounds.