9. JC Penney

9. JC Penney

Much like Sears, JC Penney was once considered to be an all-weather brand, capable of surviving the very worst economic conditions. That isn't how things have turned out for them. Even though they still have large and glamorous stores open in multiple locations, the signs of fade are everywhere within the firm. During 2018, one thousand employees were laid off, and a major distribution center was closed down to save money.

The company is currently saddled with a total debt of $4.2bn, making its $116m income last year a drop in the ocean compared to what has to be paid off. The company has a lot of investors, some of whom are keener to see a speedy return on their investment than others, and there are signs of impatience at boardroom level. Chairman Marvin Ellison walked away in May 2018, and there's no sign his replacement has a handle on the situation. The day may soon come where this Penney drops.

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Did You Know...

I

Over the years, weve seen so many food trends come and go, such as ramen burgers, matcha, and spiked ice-cream. Nowadays, were seeing another trend making waves in the food industry. How many times today have you seen an Instagram photo of a scoop of black ice cream, or a cup of black yogurt, or hamburgers with black buns? Indeed, the charcoal trend has taken the world by storm.

II

So, what gives your latte that deep black shade? Activated charcoal, or coconut ash, is produced by heating coconut shells to insanely high temperatures until theyre burnt to a crisp. The ashes are then increased in size by steaming at high temperatures. Through this process, the ashes become a strong detoxifier, mostly because they become extra absorbent. This product may be purchased in pill form, and promises to alleviate hangovers, minimize the effects of food poisoning, and fight the visible signs of aging.

III

Activated charcoal is said to boost ones energy as a result of decreasing toxins in the body. However, no evidence proves that detoxifying can lead to increased energy. Also, while it can help cure a hangover, it doesnt necessarily remove alcohol from your blood. It is also said to aid in debloating your stomach because it cleanses your colon but again, this all anecdotal and isnt supported by scientific evidence as of yet. All we can say for sure is that it is a proven detoxifier.

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