28. PetSmart Inc

28. PetSmart Inc

It's almost inconceivable that a brand with as many stores as PetSmart could be on the brink of collapse, but it's close. Many of us think of PetSmart the moment we need to go out and buy anything pet related, so what's the problem? We'll answer that for you; it's debt. As with so many other firms, PetSmart's debt has slowly built up to the point where it's become an issue. It currently stands at $8bn.

Although many of the debts don't need to be repaid until 2022 at the earliest, PetSmart currently lacks ideas as to how they might meet those repayments. They've called in specialist advisers to assist with restructuring the company, and also stepped further into the online marketplace as a response. Deciding the quickest route to success was to buy an established brand and run it themselves, they acquired Chewy. We don't think the $3.35bn price tag will have helped much with their bottom line though; according to Reuters, it's the most anybody has paid for a website in history.

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Did You Know...

I

To insure one’s house, one’s car or to underwrite a life insurance policy, that is common practice. But who would pay an insurance premium for his/her thumb, legs or smile? Stars, of course.

II

At the top of the ranking are the legs of Mariah Carey, worth 810 million USD: The diva became, in 2006, the Gillette brand muse for the advertising campaign «Legs of a Goddess». She then took out an insurance policy with London Lloyds to protect her legs, a decision that is far from being insignificant. Among its customers, the London insurer then included several icons of music, such as Bob Dylan or Rod Stewart.

III

David Beckham’s body insured for 195 million USD: European champion with Manchester United in 1999, David Beckham was in 2006 the most renowned footballer of the planet. In relation to his sporting activities, he took out an insurance cover for his legs. The huge amount paid for his insurance would reportedly exceed the 103 million USD disbursed by Real Madrid for the cover of Christiano Ronaldo in 2009. The fashion model would later extend his insurance cover to his entire body.

IV

15 million USD in insurance for Kim Kardashian’s curves: The curves of Kim Kardashian are her number one beauty asset. The reality TV star, who is crazy about plastic surgery, has underwritten an insurance policy worth 15 million USD to protect her famous butt.

V

The culinary critic Egon Ronay assured his taste buds: The famous Hungarian culinary critic has insured his taste buds since 1957, for the amount of 400 000 USD. An original insurance policy which allows him to cover his sense of taste without which he will no longer be able to practice his job.

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