Even though losing $150m on 'The Lone Ranger' was a painful experience for Disney, it would have felt like eating birthday cake compared to what they had to endure from the catastrophic failure of 'John Carter.' The film with the most boring name in movie history unsurprisingly failed to grab the attention of the public, despite being one of the most expensive movies made at the time of its release, with the budget believed to have been higher than $350m.
Somewhat arrogantly, Disney was already well along the road with plans for a sequel when the first film was released - plans that came to a screeching halt when the takings for the first weekend were reported. When you factor in the costs incurred by mapping out the sequel, Disney was forced to declare a write-down of nearly $200m for 'John Carter,' and left questioning themselves as to whether they still understood what their audience wanted from them.
Over the years, weve seen so many food trends come and go, such as ramen burgers, matcha, and spiked ice-cream. Nowadays, were seeing another trend making waves in the food industry. How many times today have you seen an Instagram photo of a scoop of black ice cream, or a cup of black yogurt, or hamburgers with black buns? Indeed, the charcoal trend has taken the world by storm.
So, what gives your latte that deep black shade? Activated charcoal, or coconut ash, is produced by heating coconut shells to insanely high temperatures until theyre burnt to a crisp. The ashes are then increased in size by steaming at high temperatures. Through this process, the ashes become a strong detoxifier, mostly because they become extra absorbent. This product may be purchased in pill form, and promises to alleviate hangovers, minimize the effects of food poisoning, and fight the visible signs of aging.
Activated charcoal is said to boost ones energy as a result of decreasing toxins in the body. However, no evidence proves that detoxifying can lead to increased energy. Also, while it can help cure a hangover, it doesnt necessarily remove alcohol from your blood. It is also said to aid in debloating your stomach because it cleanses your colon but again, this all anecdotal and isnt supported by scientific evidence as of yet. All we can say for sure is that it is a proven detoxifier.