As we mentioned earlier, logos for sports have to be exciting if they're going to draw in the public. The annual Tour de France isn't to everyone's tastes, but to its fans, it's the purest form of endurance racing in the world. It's also a huge global spectacle, drawing thousands of people to watch the race in person, and millions more who stay glued to the action on their television sets at home.
We're big fans of the jaunty, playful style with which the Tour de France logo has been drawn, but our admiration increased tenfold when we noticed the clever way they'd incorporated a cyclist and a bicycle into it. Look at the yellow dot next to the 'R,' and you'll note that the 'R' becomes a rider, gripping onto it. The 'O' and the 'U' then become the test of the bicycle, and the image is complete. It's beautifully done - but then we'd expect nothing less elegant from French art!
For the past few years, we've been seeing more and more food halls dominate the retail industry. The craze has swept Los Angeles and New York by storm and is now making its way to Miami. In Magic City alone, ten of these food parks have opened just recently. The mania is even set to triple in size by the year 2020.
Now more than ever, more people have been adopting a vegan lifestyle. A survey in the United Kingdom reveals that 3.5 million residents have turned vegan, while 20 percent have at least tried the concept. People are now wanting to cut down on meat, and the food industry is giving in to the demand. Even wineries have started stocking up on vegan wines.
Due to increased awareness and desire to help the environment, companies have become more committed to eco-friendly food packaging. Previously, companies didnt care much about producing a ton of waste; but now, efforts to reuse, reduce, and recycle are much more apparent. For instance, PepsiCo has committed to creating completely recyclable packaging by the year 2025.
Who would have thought that young millennials would be into rum? These barrel-aged, small-batch rums are the latest trend in booze, and now even British companies such as Essexs English Spirit are joining in. The spirit is one of the most popular and versatile forms of alcohol, whether it be sweet or strong, dark or white, neat with ice or served with coke.
Nowadays, people have become more accepting of imperfection; when it comes to fresh produce that is. Imperfect Produce is just one of the grocery delivery companies that serve physically flawed fruits and vegetables. This effort is geared toward reducing waste, and the disfigured foods are often turned into hummus, crisps, and juices.
Various Asian restaurants have been popping up recently, and Sri Lankan cuisine is slowly making its way to the western palate. Sri Lankan dishes such as kottu roti, pol sambol, coconut relish, and hoppers, are being introduced to the market, and people are loving it. Unlike before, the Sri Lankan flavor is finally being recognized as an individual cuisine, separate from Indian food.